Critical Review of Research Papers in Nursing Paper

Critical Review of Papers in Nursing - Research Paper Example The column bravely uncovers the ravaging attitude which the modern day military possess. It speaks of the mechanical traits of the military, which are deployed to solve tentative, unfathomable, & deepest of social issues. It speaks of inhumanity & corruption on behalf of the governing bodies that deploy armed forces despite knowing that militarization is the remotest solution for any of those problems. Swift amicably draws a fine line denoting that militarization or forceful occupation of a territory is undoubtedly the gravest offence which can be committed against the human race in the contemporary global scenario. Interestingly it appears as if the author touches all the fundamental bases of this burning issue, but refrains himself from delving into the roots of those fatal problems. He speaks of religious liaisons, Chinese cross border aggression, indo-Pak eccentricity & almost everything bestowed within Mother Nature, but strangely swifts away from giving any materialistic soluti on. He places facts, figures & incidents to condemn a certain approach, but outrageously evades the question of a plausible solution. He says that the: ‘arbitrary exercise of power is the centerpiece of any occupation. It is hard to imagine it otherwise,’ but peculiarly disowns himself from this glaring notion when the time arrives for a possible solution (Swift, 2005, p. 1). In another attempt the author has advocated that the Chinese occupation of Tibet is equally condemnable to the US imperialist aggression. It may be cited that Tibet was a land of unprecedented feudal values even until the 1950s. The ruling religious classes of Tibet had battered, bled, slaughtered, & victimized the whole population until the arrival of the Chinese red troops. It is a fact that the temples & palaces of the once invincible lamas were stacked with human bones, fleshes, & skulls as tokens of religious piousness. Buddhism was turned to ‘devilism’ throughout the history of T ibet. The streets were filled with beggars, ailing citizens & there was not a single school which existed in the land of the Himalayas. Even in the 1920s & 1930s the nation existed without a proper economic infrastructure. Barter system was practiced by the invincible ruling class to exploit the ‘half dead’ inmates. The ruling elites bestowed themselves to the western powers, thus paving the way for potential moral & military aid. Naturally, the Chinese aggression was severely criticized by the feudal rulers of Tibet. It was true that china had long term goals than it seemed at the introduction. But it was also true that Chinese power modernized & humanized Tibet. Human rights came into existence (Maxwell, 1970, pp.50-73). Now how can the Chinese annexation of Tibet fall within the same genre of the US attacking Iraq, Afghanistan, or Libya? It simply cannot. The United States of America wants the feudal & religious hegemonies to remain secure at their respective pavilio ns. The reason is simple. The open liberalistic policy of the US backed corporate houses requires ignorance to exist & make further profits. Religion is the easiest weapon which helps to modernize a man from outside without altering his feudal beliefs. Swift speaks against religious fundamentalism. But this topic has been discussed a thousand times before. How can one expect to assemble a group of men with contradicting superstitious (read religious) beliefs & expect them to maintain rationality &

Analyse relations of power among actors in a supply chain of your Essay

Analyse relations of power among actors in a supply chain of your choice - Essay Example A supply chain involves all processes that receive and fulfill the customer request. The functions of a supply chain include marketing, operation, product development, distribution, customer service and finance. This paper seeks to analyze the relations of power among actors in the Wal-Mart supply chain. The success of a business lies in the management of the actors involved in the supply chain. This results in the achievement of improved value to consumers. The most profound challenge in a supply chain is the challenge of wastage. The Wal-Mart supply chain is committed to deliver exceptional value to customers. The management of the supply chain is committed to constructing an efficient and responsive supply chain by harmonizing the relations of power among the actors within it. The market place develops a competition of supply chains (Sehgal 2011). The strategic approach to the supply chain is to ensure the activities within the players are harmonized. The strategic approach to Wal -Mart supply chain The company has invested in core-competences among the players in the supply chain. Wal-Mart is estimated to have 90, 000 suppliers. About 200 of them are global suppliers e.g. Nestle, Kraft, Unilever and P&G. The actors of the supply chain face competition when passing value to the consumers (Dicker 2005). The companies are expected to deliberate on their role in the Wal-Mart supply chain. ... Wal-Mart supply chain actors have constructed strategies that allow them to remain competitive. Wal-Mart is committed to finding its competitive advantage and outsourcing the non-core competencies. There are several functions done by multiple firms which are linked to the success of the supply chain. The supply chain is developed upon these strategic links (Seifert 2003). However, the fragmentation of the production process for Wal-Mart has increased the pressure for centralized coordination. The firm has an international present and is expanding to new markets. The supply chain must add value to the firm (Fishman 2006). The management of the Wal-Mart supply chain has recognized that the real competition is not between companies within the supply chain. Rather, it is the competition between supply chains (Dicker 2005). Therefore, Wal-Mart pays attention to the quality and competence of the players within the supply chain. The Wal-Mart retailers, suppliers and transporters work to ens ure that the process of chain execution is flawless, smooth to give the firm a competitive advantage. Research indicates that the company that manages its supply chain with excellence wins the largest market share. Importance of power and theory in supply chains Wal-Mart actors Power can be defined as the ability for a company to own and control resources and assets within supply chains and markets to ensure sustainability in accumulation of value and leveraging the other actors. The practitioners in the Wal-Mart supply chain must identify the most appropriate context before executing a plan. The modern business is changing from appropriating value for oneself to a commitment to passing value to the consumers. In Wal-Mart the supply chain commences

The Future of Hybrid Electric Vehicles Essay Example for Free

The Future of Hybrid Electric Vehicles Essay Honda is a well-known and reputable car manufacturer in North America. It is now 2002, and Honda is planning on launching its second Hybrid Electric Vehicle (HEV) to the market a hybrid version of Hondas top selling vehicle, the Civic. The companys first HEV, the two-seater Honda Insight coupe, was introduced to the U. S. in 1999. It experienced modest sales of 3,788 units in 2000 and 5,000 units in 2001 and retailed at a base price of approximately $19,100. However, demand outstripped supply and consumers were forced to wait between one to two months for their vehicles. Honda anticipates that sales of the hybrid Civic model will be much stronger than previous HEV models, since the Civic already possesses a longstanding, strong brand name. Right now, Honda must decide if they are willing to launch the hybrid Civic and make it a part of its production line-up, despite the uncertain reception of the vehicle in the market and the risk of a potential loss in profits. Problem Statement The problem that Honda faces right now, which could hurt the company’s overall profits, is that consumers are not well educated and informed about the benefits that this hybrid technology can offer. In other words, the positive features of a HEV have not been marketed well enough to change buyers’ outlook on transportation options and train them to look beyond the price premium (of up to $5,000) and buy a hybrid car. According to a large-sample survey of recent car buyers, the top three factors that were identified as being most important when purchasing a car were â€Å"reliability†, â€Å"value for the money† and â€Å"well-made vehicle†. Similarly, auto dealers stated that buyers routinely ranked â€Å"functionality†, â€Å"safety† and â€Å"price† as important factors when shopping for a car. Factors, such as â€Å"gas mileage†, â€Å"technical innovation† and â€Å"environmentally friendly† were also listed, but were all ranked well below the top five. Therefore, Honda is faced with the obstacle of teaching buyers to consider other aspects when purchasing its new Civic hybrid model. Situation Analysis The automobile industry is a very mature and is based almost entirely on gas engines. It is a highly competitive and consolidated industry, however, Honda differentiates itself with a value strategy. Internal Analysis Strengths. Honda Motor Company has a very strong reputation around the world for building quality, reliable and performance-oriented automobiles, motorcycles and power equipment. Honda has traditionally focused heavily on RD capabilities and thus it tends to be on the cutting edge of automotive technology. Weaknesses Adding high tech and performance-oriented features to their cars has meant that Honda has occasionally had to recall their products, leading to a weaker brand image. In addition, the spending on RD has led to declining operating margins while the market share is threatened by huge lineups from Toyota and Nissan. Opportunities There is an upsurge of interest in environmentally friendly vehicles, and Honda’s RD focus means that it is well poised to capitalize on its expertise in this industry. In addition, Honda is a major player in the emerging markets (BRIC countries). Threats Rising oil and raw material prices in the world market can lead to decreased demand for automotive vehicles. In addition, increased costs have led to decreased consumer spending and the competitive rivalry is very high in this industry. External Analysis. Political There is increased pressure on governments from lobby groups to provide tax incentives and subsidies to encourage consumers to purchase more environmentally sensitive products. In addition, the Kyoto Accord has led to a renewed focus on reducing pollutants. Economic Rising gas prices and increased costs of cleaning pollutants have started hurting the consumer’s pocketbooks. Social Consumers have a higher awareness of the hidden costs of pollutants, and are also more sensitive to prices. Therefore, there is a large number of consumers who are willing to pay for technology and products that will help the environment. Technology Recent RD investment into hybrid technology has led to significant gains in efficiency and reductions in cost of the technology. Network Model User Network – The identified user network for hybrid cars would be the consumers who see a benefit to paying a premium for these cars in the hope that the expected benefit to the environment will be enough to justify the extra cost. Complement Network – The complement network includes the dealers, gas stations and service facilities that facilitate the ownership, operation and maintenance of any automobile. Producer Network – The producer network includes Honda Motor car, it’s automotive parts suppliers and all other stakeholders associated with the production of the automobile Now using the Identify - Differentiate - Interact - Customize model we have to progress down a path of methodically segmenting our current target market into smaller segments that we can target individually. At the customize stage, Honda should be flexible enough to be able to offer the customers who require higher value the products that they need, while focus on driving down their cost-to-serve for the lower margin consumers. Resource Identification. Having completed our SWOT analysis and our network model breakdown, we can come to some key identifications of success factors in a product that the industry requires to be successful. In addition, we can then compare these factors to the core competencies of the Honda hybrid initiative. We can see that car buyers value three factors above any other: â€Å"reliability†, â€Å"value for the money† and â€Å"well-made vehicle†. Honda can provide all of these but there is uncertainty in the first. Because the hybrid engines have not been around a long time, car buyers are uncertain of the long term maintenance costs of such vehicles. In addition, they are also not sure about the resale value of these cars, something which ties in to our next point. Although hybrid cars have traditionally not been able to makeup their premium strictly via gasoline cost savings, Honda has strived to only price the hybrid Civic about $1000 $2000 above the normal Civic. This minimzes the non-tangible benefit that Honda needs to prove to consumers to persuade them to buy the car. In addition, hybrids cost about $4 to $5 thousand more to produce than regular vehicles. Honda is subsidizing a large portion of this cost to make the vehicle more affordable to the consumers. In terms of reliability, Honda has a global reputation as a maker of quality automobiles. Alternatives and Evaluation After analyzing this case, it is apparent that Honda must choose one of two paths. Namely, launch the Civic hybrid or not launch. However, if Honda decides to launch, it can either manufacture a full hybrid or mild hybrid version. Therefore, Honda is essentially faced with three alternatives: (1) launch a full hybrid model, (2) launch a mild hybrid model or (3) decide not to launch a hybrid in the North American market at all. Before we can elaborate on the pros and cons and evaluate each alternative, we must consider some very relevant underlying issues that exist in the case. Specifically, there are some key questions that must be addressed when assessing both Alternative One and Alternative Two. For example, should Honda lobby for government subsidies and/or tax credits in order to mitigate its exposure to potential profit losses or should it fully expose itself to this risk? How many vehicles should Honda manufacture (since price decreases with economies of scale)? And how much money should Honda invest in marketing to educate consumers and promote the product? The suggested answers to these questions will be given in the Recommendation. Alternative One: Launch a Full Hybrid Version of the Civic One of the obvious pros to launching the full hybrid Civic would be that Honda would become a market leader with respect to alternative-fuel vehicles. Specifically, Honda could gain a competitive advantage over its competitors by leveraging its knowledge and expertise gained early on during the introduction of the Honda Insight. In addition, Honda could also earn the reputation of being environmentally friendly and at the cutting edge of automotive technology. For instance, the full hybrid can improve gas mileage by as much as 100% over a comparable gasoline-only vehicle, which would decrease the amount of emissions produced. Creating this image could be very beneficial for Honda; especially in a society whose emphasis and attention on sustainable development and the environment will only continue to escalate. There are also some potentially negative implications to launching the full hybrid Civic. First and foremost, there is the potential that margins generated from the new model will be lower than expected. The cost of producing a full hybrid vehicle is substantially higher than the costs involved in manufacturing a comparable gasoline-only car. In fact, some industry experts estimate that this value is somewhere in the range of $4,000 to $5,000. In addition, the current demand for hybrids is not strong enough to engender economies of scale (which would lower the retail price). Also, adverse studies show that it takes several years before the gas savings from hybrids offset the price premium. For many buyers, the intrinsic environmental benefits of buying a hybrid are not enough on their own to justify paying a higher price. Therefore, Honda could lose money by launching the full-hybrid Civic. Another potential con is that Honda’s competitors can reap the benefits of being a follower. They can avoid the evident risks of introducing a hybrid now, and learn from Honda’s mistakes. Afterwards, these competitors can use what they have learned and produce a superior product that would directly compete with Honda’s vehicles. Alternative Two: Launch a Mild Hybrid Version of the Civic. One of the pros of manufacturing a mild hybrid version is that the mild hybrid technology can be more easily incorporated into current vehicle models than the full hybrid technology. As a result, the premium incorporated in the price of a mild hybrid is lower than in that of a full hybrid. For example, the price premium associated with a full hybrid is approximately $5,000, relative to the $2,000 to $3,000 price premium associated with a mild hybrid version. This lower premium may increase consumer demand for hybrid vehicles and allow Honda to manufacture on a larger scale. Also, launching a mild hybrid would allow Honda to offer comparable prices to other hybrid models produced by other vehicle manufacturers. Most other American manufacturers interested in offering hybrid vehicles have chosen to employ the mild hybrid technology for the reasons mentioned above. If Honda decides to manufacture a full hybrid, its prices may too high and buyers interested in purchasing a hybrid may be attracted to the lower prices offered by Honda’s competitors. One of the cons of manufacturing a mild hybrid vehicle is that this option seems to be a step backwards in terms of technological progress. Honda spent significant time and money toward developing its full hybrid Insight model and to employ the less-advanced mild hybrid technology would almost be counterintuitive. Moreover, by launching a mild hybrid, Honda would lose its opportunity to distinguish its product from those of its competitors and perhaps relinquish a temporary competitive advantage. Another con would be that Honda might damage its image of being a company concerned about the preservation of the environment. Although mild hybrid technology offers superior gas mileage compared to a traditional gasoline-only vehicle, it can only improve it by 10% to 20%. This is almost insignificant and seems to make the entire process pointless. Alternative Three: Do Not Launch the Civic Hybrid If Honda does not launch the Civic hybrid model, it avoids any of the risks associated with its manufacture. However, Honda is currently a market leader in the hybrid car segment and has already invested a lot of money into research and development. A decision to withdraw from the launch of the Civic hybrid would appear to go against the organizational strategy witnessed to date and may forgo an opportunity to achieve a competitive advantage in this cutthroat industry. Recommendation After weighing the pros and cons of each alternative, we have come to the conclusion that Alternative One is the most attractive option for Honda. Full hybrid technology is not being implemented in the vehicles of most of Honda’s competition. Therefore, by utilizing the technology it already has, Honda currently has the opportunity to distinguish its product from those of its rivals and achieve a competitive advantage in the industry. There are some risks related to launching the full hybrid Civic but these risks can be mitigated with proper marketing campaigns and education initiatives. Firstly, Honda should lobby the government for subsidies and/or tax credits in order to offset the price premium of the vehicle. This will both encourage consumers to buy a hybrid and to minimize Honda’s risk of losing money. There have already been discussions about increasing tax credits to $3,000 per vehicle. Therefore, Honda should try and confirm this increase before launching the new model. This tax incentive would surely make the marketing of the product easier. Also, any subsidy program the government could offer would likely eliminate any hesitations Honda might have in moving forward. In terms of marketing, Honda should consider investing a considerable amount of money toward educating the public about benefits of a full hybrid Civic via a large-scale marketing campaign. Luckily, Honda already has an established brand name, but it now must focus on teaching consumers both the financial and social rewards of buying a hybrid. For example, not only do hybrids have superior gas mileage (dollar savings), but also reduce the amount of emissions released into the air. Studies have shown that visits to dealerships, consumer guides and word of mouth are the three most useful sources of information for potential buyers. Therefore, Honda should ensure that its dealership sales team is prepared to handle inquiries about the product and be able to convincingly sell the attractive features of the vehicle. Moreover, Honda should create a lot of excitement and propaganda (especially during the year before and of the launch) about the new product, with special focus on public relations. In addition to these tactics, Honda can improve its chances of making this venture profitable by establishing strong producer and complements networks. For example, Honda could sell their hybrid technology to other car manufacturers and generate revenue by creating a special maintenance service for hybrid cars (if they are perceived as experts in the field). In conclusion, the Honda Civic has a strong brand as a fuel efficient, easily maintainable car. Creating a hybrid version of this model follows along with their existing strategy, thereby strengthening their brand. Implementation Honda already has plans to offer the hybrid Civic in 2002, effectively for its 2003 model year. Our focus is on marketing this model, rather than manufacturing it, as Honda already has the manufacturing plan well underway. At a high level, our implementation plan includes: †¢Lobby the government for subsidies and/or tax credits starting immediately. †¢In the summer of 2002, hold training seminars for all Honda Dealers, to ensure they are up to speed on the hybrid as well as its benefits. †¢Create promotional packages for each dealership to bring an awareness of the hybrid to those who are shopping for new cars. These should be in place at the dealerships before the new model year cars are available, essentially in August 2002 at the latest. †¢Utilize car shows as soon as possible to incorporate as much of a â€Å"wow† factor as can be gleaned due to the high technology nature of the hybrid engine in an every day automobile. †¢Place promotional material in consumer guides beginning in September 2002, for a 6-month period. Revisit this item at the end of term to see if it is effective. †¢We anticipate Honda allocating approximately 5% of their marketing budget to the hybrid Civic, keeping in mind that all Brand advertising for the Civic will also include the hybrid model. Appendices Appendix 1: SWOT Analysis Marketing MixStrengthsWeaknesses ProductStrong Brand Reputation RD-Cannibalization of existing market -Recalls Price -Hybrid costs more to build so a premium on price; few sold so few economies of scale -Declining operating margin PromotionCan capitalize on the existing Brand Place- Growing market (more interest in environment) Well placed in emerging marketsStill just a small niche market. AreaOpportunitiesThreats Social Hybrid reputation – stop gap measure, poor acceleration, not as much power Technological- Get into the market early expertise in hybrids improved hybrid performance- Mild hybrids, fuel cell cars, alternative fuels Highly competitive market EconomicEnvironmentally friendly –reduces emissions- Globalization and Consolidation Price of Gas Rising cost of cleaning pollutants decreased consumer spending Political- In line with government requirements to reduce emissions reduces reliance on foreign fuel Kyoto Accord.

grendelbeo Epic of Beowulf Essay - Beowulf from Grendels Perspective :: Epic Beowulf essays

Beowulf from Grendel's Perspective One night, as Grendel was sleeping soundly in his home in the swamplands, he was suddenly awakened by the sound of music. The music angered Grendel because he had been up late the night before entertaining his monster friends and was in need of his beauty rest. So he headed out the front door and headed to see what the commotion is all about. ] Upon arrival at the mead hall, Grendel notices the door is much to small for him to enter through it easily. This does not make him happy because it happens everywhere he goes in the little human towns. So he squeezes his shoulders through the small opening and manages to ask the man at the nearest table what was going on. The man, being exhausted from his own celebrations, was to tired to even notice the beast standing over him. Monsters of Grendel's type are not used to be ignored and see it as disrespectful and so do not like to be ignored. Which is why Grendel pulled his head from the doorway and reached his claw in to snatch up unsuspecting man. Everyone else in the room was too busy to even notice the man being lifted from his place behind his drink. With the first man out of the way, Grendel decided to try a different approach. Again, scrunching himself down partway through the door, Grendel looked for someone to tell him what was going on. He cleared his throat an d said with a rough, gravelly voice, "Excuse me!" No one noticed. So he said it louder, "Excuse me!" A few heads turned. After a number of astonished gasps, more turned to see. Detecting he was now the center of attention, Grendel asked what they were all doing making so much noise so late at night. The men only stared at him. So he asked more simply and slowly, not knowing if they were intelligent or not, "What are you doing?" The only response this time was an echoed "Get him!" This surprised Grendel because they seemed to say it in unison. He jumped slightly and hit his head on the doorway. He stood up and rubbed his head and knocked over a horse and its cart with his foot.

Jessica’s Silence Within the Merchant of Venice

Jessica’s Silence Within Shakespeare’s tragic comedy, The Merchant of Venice, one is exposed to yet another one of his works that has an intensely packed storyline full of different characters with their own complex subplots that contribute to the main plot. One of the main characters, Jessica, is daughter of Shylock, who is a wealthy Jewish moneylender in Venice. Shylock is characterized as a villainous type of character within the play, partly because of being a Jew and partly because of his rude and mean exterior.Within the subplot of Jessica and Shylock’s relationship, it is clearly visable by Shylock’s treatment of his daughter that she has become resentful of not only being his daughter, but also of being a Jew. When Jessica decides to rob her father of quite a bit of his money and property through an arranged setup with Lorenzo, the man she plans to elope after the robbery, she takes not only many things worth a great value, but also the ring that h er father had bought her mother.When Shylock learns of his daughter not only deserting him and robbing him, but taking such invaluable and prized possession as the ring, he is utterly heartbroken. After trading the ring for a monkey and marrying Lorenzo, Jessica is faced with a deep moral guilt in Act 5, Scene 1 when exposed to how Portia feels after tricking Bassiano to give the ring away while she was disguised. In Act 5, Scene 1, Jessica is completely silent after Portia and the others enter and they begin to discuss all of the disguise and trickery that had happened.When the men are told that Portia and Nerissa were in disguise and tricked the men of their rings, rings that the men had swore to keep for eternity, Jessica is exposed to how much love and emotion was attached to those rings. One would think that it must have been a shameful kick in the stomach to see past the fog that her love for Lorenzo has caused and realize that the hurt that these women are experiencing is the same pain that her father must have felt when realizing that Jessica, his only flesh and blood, the only person he could possibly love in this world, took one of his most sentimental treasures and traded it for a damn monkey.

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The Play Hamlet by W. Shakespeare Free Essay Example, 1000 words

Hamlet is evidently altered to his heart when his father s apparition appears on a shadowy fortification demanding retribution for his slaying by Claudius. The rest actors are much more defeated, including Mr. Bates, who puts an end to his sly tendencies and provides a solid performance (James 1). It takes some time to forget Mel Gibson and believe in the temperament, that is partially the inevitable curse of a movie star Hamlet and partly because the director's camera lingers far too lovingly on Mr. Gibson attractive face. Nevertheless, Mr. Gibson does not play in any obstructive way. The movie is luxuriously photographed and richly produced. Ms. Close s outfits alone can pull towards your attention, with their sinuous veils and stylish jewels. However, the visual splendor is always a background to the comedy, not an end in itself. As the apparition, Paul Scofield looks like an artist from another, more orthodox realm. It is greatly to Mr. Mel Gibson s acclaim that his much more in nate, less honeyed reading appears an evenly reputable inventive preference. Mr. Gibson may well not be Hamlet for the ages, but he is outright stern and convincing Hamlet for these days (James 2). We will write a custom essay sample on The Play Hamlet by W. Shakespeare or any topic specifically for you Only $17.96 $11.86/page Further, there is no assured or ultimate interpretation. Hamlet s characters and his thoughts are puzzlingly composite. One of the things that Zeffirelli brings to his adaptation of the comedy is an astonishing visual scene. From the start to the finish, this is a strikingly stunning film, packed with pulsating color, and production morals that are amongst the finest of the year.